Rumor: Apple Vision Pro 2 Hits Mass Production for a 2025 Launch
- Attila Buyer
- Apr 9
- 4 min read
As of April 9, 2025, the tech rumor mill is buzzing with word that Apple’s Vision Pro 2, the next iteration of its mixed-reality headset, has kicked into mass production, potentially eyeing a launch before the year’s end. This chatter, sparked by a report from Chinese outlet IT Home on April 8, claims key components—think display panels, housings, and circuitry—are already rolling off assembly lines, with suppliers like Lens Technology and Changying Precision hustling to meet demand. If true, it’s a bold move for Apple’s spatial computing ambitions, but the timeline’s got skeptics raising eyebrows—here’s what’s swirling around this rumor and what it might mean.

The Rumor Rundown
IT Home’s scoop, citing unnamed sources, paints a picture of a Vision Pro 2 gearing up fast. The first Vision Pro dropped in February 2024 with a $3,499 price tag, dazzling early adopters with its 4K micro-OLED displays (3,660 x 3,200 pixels per eye) and M2 chip, but stumbling on sales—barely cracking 500,000 units in the U.S. by late 2024, per IDC estimates. Now, whispers suggest this sequel’s already in the works, possibly packing an M5 chip (unannounced but expected to outmuscle the M2) and deeper Apple Intelligence hooks. Posts on X from April 8 amplify the hype, with users like @NyongesaSande and @iClarified echoing the 2025 launch buzz, pegging it between fall and spring 2026 at the latest.
The catch? Details are thin. No hard specs beyond the M5 chatter—just talk of reusing first-gen parts to cut costs, per Bloomberg’s Mark Gurman. IT Home’s got no track record to lean on, unlike heavyweights like Gurman or analyst Ming-Chi Kuo, who’ve pegged mass production for late 2025 or early 2026. If IT Home’s right, Apple’s accelerating hard—maybe too hard—contradicting Gurman’s January 2025 note that no Vision Pro 2 would ship this year.
What’s Cooking with Vision Pro 2?
Assuming this isn’t smoke and mirrors, here’s the rumored flavor:
M5 Power: The M4’s already flexing 50% more CPU grunt than the M2 (per Apple’s 2024 claims); the M5 could push Vision Pro’s spatial computing—think snappier AR overlays or smoother 3D multitasking—while juicing Apple Intelligence features like Writing Tools or Image Playground (rolled out in visionOS 2.4, February 2025).
Same Shell, New Soul: Leaks hint at minimal design tweaks—same premium aluminum-glass build, EyeSight display, and 600-650-gram heft. The focus is internal: better efficiency, maybe lighter weight (a top gripe with the original), but no radical overhaul.
Price Play: The first Vision Pro’s cost scared off the masses. A cheaper model’s been teased for 2025 ($2,000-$2,500), but Vision Pro 2 might stick closer to $3,499 unless Apple slashes production costs—unlikely with tariffs looming (more on that later).
Posts on X speculate a Q4 2025 unveil—maybe October, syncing with Apple’s fall cadence—but Gurman’s “fall 2025 to spring 2026” window feels safer, given Kuo’s late-2025 production timeline. If mass production’s truly underway, a reveal could hit WWDC 2025 (June 9), with sales by year-end.
The Reality Check
Here’s where it gets murky. The original Vision Pro’s production wound down by November 2024, per The Information, leaving Apple with enough stock to limp through 2025—500,000-600,000 units’ worth of parts, some gathering dust since May. Why rush a sequel when the first flopped sales-wise? Gurman’s suggested an iterative update to clear inventory, not a full-blown Vision Pro 2, while a budget model takes priority. IT Home’s “mass production now” claim clashes with that, implying a bigger leap—and a tighter schedule—than Apple’s usual playbook (think iPhone’s 2-3 month ramp-up, not 9+).
Then there’s the tariff elephant in the room. Trump’s 2025 trade policies could slap 10-20% on Chinese-made goods, jacking up costs for a headset already priced at its production ceiling ($1,500 BOM, per estimates). X users in April fret about a “$8,000 Vision Pro 2”—hyperbole, but not baseless. Apple might eat some of that or push a U.S.-made angle (doubtful short-term), but it’s a wrinkle this rumor ignores.
Impact and Odds
If Vision Pro 2 lands in 2025, it’s a shot at redemption. Better Apple Intelligence—say, a Siri that doesn’t punt to ChatGPT—plus M5-driven performance could hook devs and users who found the first one’s app ecosystem (and 2.5-hour battery) lacking. X chatter from March 2025 shows fans craving lighter weight and more immersive content—think 3D Apple TV+ shows, still MIA. A successful launch could juice iOS 19’s spatial tie-ins (like that rumored AirPods translation feature) and prep the ground for smart glasses by 2027.
But I’m skeptical. IT Home’s outlier status and the first Vision Pro’s tepid reception—75% U.S. sales drop in Q2 2024, per IDC—suggest Apple’s not rushing a premium sequel. More likely: a low-key refresh (M5, same shell) trickles out in 2026, with a $2,000 model stealing the show sooner. The “mass production now” line smells like hype—Apple’s too methodical, and the economics don’t scream urgency.
My Spin: Wait and See
Vision Pro 2 in 2025 sounds sexy—faster chip, slicker UI, maybe a reason to strap it on beyond “neat”—but I’d bet on 2026. Apple’s licking its wounds from the first go, and a budget model makes more sense to crack the mainstream. If you’re itching for mixed reality, this rumor’s a tease worth watching, not banking on. X folks are split—some drool, some scoff—and I’m with the skeptics: show me a shipping box, not a supplier whisper. You holding out for this, or eyeing something less pie-in-the-sky?